In News

The popularity of a children’s book can often be traced to its ability to transform mundane or tedious subjects into words and images that are both memorable and easily understood. Consider, for instance, the countless parents who have regaled picky eaters with Sam-I-Am’s plaintive admonishments to try green eggs and ham. Or the thousands of misbehaving children who have identified with an equally naughty boy named Max and his adventure with wild monsters, even as they absorb lessons about anger and unconditional love.

Such is the thought behind “What Is A Data Center? The Tale Of a Honey Badger Family,” a new children’s book created by Eaton and released in time to celebrate International Data Center Day on March 24. The book follows a family of honey badgers as they walk through a data center that’s filled with clever popular references, including from movies like “Star Wars”, “The Terminator” and “Monty Python and the Holy Grail;” books like “The Hitchhiker’s Guide to the Galaxy” and the Harry Potter series; and games like Minecraft and Asteroids, among many others. In fact, parents and older readers are challenged to identify the hidden references throughout the book, adding another layer to the fun.

To create the book and keep it fun, Eaton got feedback from IT pros around the world. For instance, Eaton created a survey to discern which land-based mammal best represents IT pros. Their input resulted in the book featuring a family of honey badgers, in part because of a hilarious video about the animals and in part because the Guinness Book of Records lists honey badgers as the most fearless animal in the world.

Focusing On The Next Chapter

International Data Center Day is an opportunity for the industry to collaborate and generate interest in what data centers are, why they’re important and the vast career opportunities the industry supports. It also creates awareness of the data center industry and is used to inspire the next generation of talent.

To that end, 7×24 Exchange International is promoting the new honey badger book, as well as a number of resources for youth of all ages, including coloring pages for younger kids, a presentation and information about STEM efforts and scholarships related to data center technologies for high schoolers, and a more advanced presentation, scholarship opportunities and mentoring programs for college students.

To celebrate International Data Center Day, the Independent Data Center Alliance (IND-DCA) is partnering with Critical Components Inc. (CCI) to sponsor the first-ever live demo data center tour on March 24 from 12-11 EST. The tour features Schneider Electric, Starline Power, Snake Tray, Lightway LED and other vendors, as viewers are taken through an interactive guided tour of a demo data center to learn about infrastructure design and components that optimize data center deployment. 

Collaborating With Partners

IND-DCA is excited to work with so many data center partners, all of which are taking part in this collaborative effort to better educate people about what data centers are, why they’re important and the multitudinous people from different industries and skillsets that are part of the data center industry. These companies include:

  • The newest member of IND-DCA, Salute Mission Critical, provides skilled personnel who deploy, maintain, manage, secure and decommission data centers.
  • Bluebird Network provides internet and transport services via a fiber infrastructure to carriers and enterprises and operates two data centers in the Midwest United States.
  • DataGryd’s 60 Hudson facility in Lower Manhattan provides 60,000 square-feet of colocation space, as well as power and cooling infrastructure for data network, telecommunications, cloud and large enterprises.
  • maincubes has data centers in Frankfurt and Amsterdam, as well as a network of high-availability data centers in Europe that support colocation and secure ecosystems.
  • NYI provides flexible hybrid IT solutions across cloud, colocation and containers on bare metal, with SDN-enabled connectivity to the cloud and a full suite of professional and managed services.

IND-DCA looks forward to working with all of its members and partners during and after International Data Center Day to better connect with future generations. By providing resources that educate people about what data centers are, how they work and their importance in our daily lives, we’ll continue to educate and attract future talent to the data center industry.

To learn more about the Independent Data Center Alliance, click here.